Well, I fucking care. Do you not think about the fact that the bookstore has to order books (and return them when no one shows up)? That they have to pay for staff to be there? Pay for advertising? That I have to spend time promoting these events? And booking them? That I have a relationship with these bookstores that hinges on the fact that I try every possible thing I can to make every single event successful, and feel like I’ve failed them when an event isn’t successful?
(I wouldn’t be this heated about it if this question was not asked by my authors at least once a month.)